EPISODE 6: What Is Your Self-Storage Facility Actually Worth?

A top valuation expert, an active broker, and more than $750 million of live listings data.

The cap rate a broker quotes. The value an appraiser puts in a report. The price a buyer is willing to pay. These three numbers are rarely the same, and understanding why is one of the most valuable skills in this industry.

Tim Garey (Cushman and Wakefield), will bring the appraiser’s perspective, including a look at the Self Storage Performance Quarterly (SSPQ), the industry’s most widely referenced valuation report.

Austin McLeod (Matthews Real Estate Investment Services), will bring an active listing to the table and walk through how buyers and brokers are actually pricing deals today.

Noah Starf(TractIQ), will connect it all with live data across more than $750 million of active listings in 38 states.

details:

You will walk away knowing:

  • How appraisers value self-storage facilities and where their data comes from.
  • What the SSPQ tells you about where values are heading.
  • What more than $750 million of active listings reveals about cap rates, basis, occupancy, and competition.
  • How to pressure-test any valuation you receive with market data.

Free giveaway for all attendees:Taylor Bills, TractIQ’s Director of Research, built a listings market snapshot exclusively for this episode. Every registrant gets a copy of the snapshot and the interactive dashboard inside the TractIQ Data Hub, covering more than $750 million of active listings across 38 states.

Register now. Spots are free but limited: 10/15/26 @ 1:00

Register below for this episode of The Smartest Hour.
*For educational purposes only. Not investment, legal, or tax advice.

Episode Host & Special Guests

LEADING SELF-STORAGE PROS

Noah Starr

CEO & Lead Host · TractIQ

Tim Garey

managing director, cushman & wakefield

Austin – self-storage real estate professional headshot

Austin McLeod

Senior VP, Matthews

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Past Episodes

the smartest hour in self-storage

Episode 1

may 2026

Episode 2

June 2026

Episode 3

JuLY 2026

Episode 4

august 2026

Episode 5

september 2026

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